After you’ve set up your query, let’s take a look at how can you edit one. Editing a query is easy and straightforward, so don’t be afraid to do so if you find you’re not getting the results you hoped for.
What’s important to note about editing queries is that you don’t have to worry about losing prior data. Generally, there is no unintentional way of losing mentions and reports in Mediatoolkit. When you edit your query, the results from the last 3 months will adjust to your new setup, while results older than 3 months will stay the same as your previous setup.
So, to start – click on the Edit query next to the query title on top of your feed.
The other option is to go to the list of folders and queries on the left side, click on the Settings button (⚙) and choose Edit query:
If you haven’t filtered your results before starting your tracking (i.e. while setting up a query), or just want to edit the existing filters – you can easily do it.
You can refine your search by adding keywords or phrases that must appear in your results (equivalent to the Boolean operator AND) or those that should not appear (equivalent to the Boolean operator AND NOT).
To do so, click on the small arrow on the right of each option.
Or you can also enter your keywords manually by choosing the Advanced settings.
The advanced settings enable you to further specify your keywords and phrases by using Boolean operators, more on which you can read in the article Explaining Boolean operators.
By clicking on the Show examples (as in the picture above), you can see a guide for the Boolean operators available while typing in your keywords. Scroll down to find all of them, as well as examples of their use.
By clicking on the Close examples and Show preview, the Preview on the right will display the results you can expect with the current query setup.
Here’s what the process of using Boolean operators to refine your results could look like:
This ensures you only get results related to Blueberry the phone, and not blueberry the fruit, as you’ve excluded the fruit using the AND NOT operator (more on this later, though).
To go back to a more simple setup, click on the Back to basic options at the top left corner. The next step is to edit Sources.
To edit sources, click on Sources in the menu on the left of the Edit query window:
You can choose to track all sources – in which case you just have to click on the toggle next to Track all sources at the top of the window:
To track individual sources, click on the circle next to the source you want to track. To deactivate a source, click on the (now blue) circle again.
Aside from tracking everything from a certain source, you can also track, or exclude from tracking, specific social media profiles, websites, domains, or forums.
To access this feature for Websites, for instance, simply click on the Website source in the Sources window.
Right now, you can see that Mediatoolkit is tracking all websites. However, to track a specific website, click on Specific websites:
Type the website you want to track in the text box. For instance, we want to track New York Times (nytimes.com). To do that, we typed in their web domain, which is nytimes.com, and pressed Enter:
To add another website, just type that one into the text box, too:
To exclude a website from your mentions, click on All websites except:
The process is the same as tracking a specific website. Simply type in the website you want to exclude, and press Enter.
The exact same process applies to all other sources. It applies to all social media sites: Twitter, Youtube, Reddit, and vKontakte. For Twitter, you can track all Twitter profiles, or add or exclude profiles. The same goes for Youtube channels, Reddit subreddits, and vKontakte walls.
For TripAdvisor, you can track all or add and exclude specific hotels. Comments source allows you to track comments from all websites, or add and exclude comments from specific domains. Last, but not least – Forum source allows you to track all forums or add and exclude specific ones.
To edit filters, click on Filters in the menu on the left of the Edit query window. Here you can edit your location, language, sentiment, influence score, and author preferences.
You can see in the picture below that we’ve already made it so that our feed excludes mentions from Germany. We can now edit that. Simply click on Location to expand this filter.
For instance, if we now want to include Germany in our feed, we just click on the little X of the red rectangle. This will remove German from the Exclude option of the Language filter.
If you want to add new location or exclude another location, click on the search box of either the Track specific location or Exclude option, and in the drop-down menu of all available locations click on a location(s) you want to use. If you already have a location in mind, start typing that location and, if it is available, the tool will suggest it. Just like a Location filter when setting up a query.
The process is the same as previously mentioned for the Language filter.
If you’ve already filtered your mentions by sentiment (e.g. positive and neutral), but now want your feed to show mentions with a negative sentiment, too – just click on the box on the right of the word negative.
On the other hand, if you want to remove a sentiment, click on the blue checked box again. That will remove it, and unchecked sentiments won’t show up in your feed.
In our example, the influence score has a set rank of 7 to 10. To change it, simply drag the blue circle horizontally left (towards 0) or right (towards 10), to choose a preferred rank.
The process is the same as previously mentioned for the Location and Language filter.
To save your edit – click on Save query. The Preview on the right will display the results you can expect with the current query setup. These are not the actual results, although they might eventually be in your feed. Use the Preview as a check mechanism to ensure your search query is set up correctly.
The query will ask you to confirm your edit before you save it. To save the edit, click the Confirm edit button:
To cancel your edit, click Cancel and then Discard edits in the pop-up window:
What effect will editing a query have on existing mentions in my feed?
When you edit your query, the results from the last 3 months will adjust to your new setup, while results older than 3 months will stay the same as your previous setup.
So if you choose to edit the query, this might remove some of the collected mentions for the period of the past 3 months, so we would advise making sure you extracted your data in a form of a document or report prior to making a change. Changes will also affect your future mentions.
Your mentions older than 3 months will remain intact in your feed, as well as the numbers in your reports.